Specialty: 073 Management. ED: Bachelor. Semester: 6. ECTS: 3 (8).
Author: Svitlana Hryhorivna Kachmarchyk - PhD in Pedagogy, Associate Professor of English Philology Department, NULES of Ukraine.
Annotation: The course deals with the issues of different types of advertising methods and media; prerequisites for a successful advertising campaign; four most relevant types of money and its functions; product quality; reasons why product quality matters; product quality control; innovation VS invention; great ideas in business; articles, passive constructions, gerunds and infinitives; describing trends; dealing with figures.
Іноземна мова (за професійним спрямуванням): поглиблений рівень
- Викладач: Качмарчик Світлана Григорівна
Рік останньої атестації: 2020